Alyson Schafer

Acclaimed Parenting Expert

Alyson Schafer is an internationally acclaimed parenting expert, bestselling author, and national media personality. Armed with years of research and clinical experience, she breaks down complex ideas and present them in ways that are easy for all audiences to understand and implement. Schafer’s strength is delivering actionable tactics that arm parents with the skills and confidence they need to face modern life challenges. Using humour and relatable storytelling, she provides a fresh and positive understanding of family dynamics with the end goal of helping to raise resilient, caring, and capable kids. 

Hand-selected as a presenter at the inaugural TEDx Kids in Belgium, Schafer is now a three-time TEDx presenter, and author of three bestselling parenting books: Breaking the Good Mom Myth; Honey, I Wrecked the Kids; and Ain’t Misbehavin’, each of which have been translated into multiple languages including Russian, Korean, Bulgarian, and Turkish.  

As a go-to parenting expert in Canada, Schafer is a frequent contributor on most national media outlets and has also been featured in such notable publications as Cosmopolitan, Real Simple, Parent Magazine, Reader’s Digest, The Washington Post, and more. She is also the creator and host of the television show, The Parenting Show, and the podcast, Parenting the Adlerian Way. 

A professional member of the National Speakers Association, Alyson is often called on by big brands for her insights into family life. She has worked with many notable companies, including the Bank of Montreal, L’Oréal, Huggies, Kijiji, Kellogg’s, Ronald McDonald House, Earth Rangers, Facebook, Labatt’s, and more.